“Under the Same Stars” Communications Campaign

Target location: Astronomers Without Borders membership runs through 143 countries, however, we will be targeting all countries in this campaign.

Target audience: Our primary target audience is everyone around the world.

The project aims to help those who are fighting with mental distress to look up at the sky and feel connected to others around the world. Pausing to appreciate the heavens above can not only be the perfect way to calm the mind and relieve stress, but also can bring people together through our shared heritage of the night sky. A two month long program will provide inspiration and a sense of belonging (community) through an education/information campaign